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Digital Marketing

Overview


Digital marketing is the strategy and processes that connect advertisers with their audiences across digital channels. An advertisement itself is a piece of creative shared via digital inventory - the space a publisher makes available for advertisements on its platform.


Course Syllabus

Search Engine OptimizationSEO

    On Page

  • Introduction
  • Analysing Website
  • Keyword Research
  • Title Description
  • Meta Tags Description
  • Meta Tags Keywords
  • Sitemap / Robots
  • Web Master Tool
  • Google Analytics
  • .httaccess
  • Off Page

  • Introduction
  • Directory Submission
  • Social Bookmarking
  • Article Submission
  • PPT Submission
  • Blog Submission
  • Classified / Local Listing

Adword Campaign

  • Introduction
  • PPC / CPC / CTR
  • Generating Organic Traffic via adwords

SMO /SMM

  • Ad Campaign on FB
  • Schedule Posts
  • Tags & Tagging
  • Social Network
  • Facebook & Twitter
  • Google+ & Youtube

  • Eligibiltiy Criteria

    10+2 or Graduate

  • Duration

    3 Months / 6 Months

graphic designing

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